Logo Design Neoset (Cream)

Neoset logo proposals

Neoset (Cream)

Brief – Solution: Neoset is a company that sells furniture; initially, and for many years, it focused on office and library furniture systems. Recently it has expanded its products into a wide variety of furniture, from kitchens to bathroom items. The brief was therefore to change the logo into something that indicates Neoset has furniture for the whole home. In my first proposal the letter N becomes a house from whose chimney a heart emerges. In the second, different pieces like a puzzle compose a house. In my last proposal I use the mathematical bracket symbol, which implies that it encloses everything. Subcategories appear with a brace inside the bracket, and the individual products with parentheses inside the rest.