Logo Design · Print Kraft Foods

Oreo cookieng

Kraft Foods

Brief – Solution: Oreo asked me to design a 5-fold leaflet to sit on the packaging, with various recipes that use the well-known Oreo cookies. On the cover, as the title of the leaflet, I made a play on the words cookie and cooking. That is how I created Oreo cookieing, which was later used as a logo in various activities such as a television cooking show. Throughout the rest of the leaflet I gave the sense of someone’s personal recipe collection, with polaroid photographs, handwritten lettering and little bows.